from the blog

October 31, 2017

iProspect Named a Leader by Forrester Research

Forrester Research, Inc., an independent research firm, has ranked iProspect as a Leader in The Forrester Wave ™: Search Marketing Agencies, Q4 2017

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May 5, 2017

Chick-fil-A cows, Motel 6’s Tom Bodett lift Dallas’ Stan Richards to ad hall of fame

When the American Advertising Federation recently inducted Stan Richards into its hall of fame, it confirmed what we’ve known for decades: Dallas’ famous bespectacled ad agency icon is a singularly notable dude. Richards was honored in New York along with seven other legends of the advertising world, including Jerry Della Femina, who brought the world the singing Meow Mix cats. We all know Richards for another animal — the self-aware "Eat Mor Chikin” cows — and for leaving the light on at Motel 6.

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Industry News

  • Jimmy Fallon Is Partnering With T-Mobile to Host The Tonight Show From Central Park
    The Tonight Show will look a little bit different during its Sept. 13 episode. In collaboration with T-Mobile US, Jimmy Fallon will host his show from New York's Central Park. The show, dubbed "The Tonight Show Starring Jimmy Fallon from Central Park," will be a special episode that includes surprise ... read more
    Source: Adweek AdfreakPublished on 2018-08-17By Sara Jerde
  • President Trump’s $717 Billion Defense Spending Bill Withholds 50% of the Army’s Marketing Budget
    On Monday, President Donald Trump signed into law a massive, $717 billion defense bill for 2019 that promised to, among other things, increase some soldiers' salaries, repair "crumbling military buildings and other infrastructure," build more F-35 jets and launch a pilot program designed to "maximize opioid safety in the Military ... read more
    Source: Adweek AdfreakPublished on 2018-08-16By Patrick Coffee
  • Amazon Is Reportedly Looking to Buy a Movie Theater Chain
    Amazon--coming soon to a big screen near you. According to sources who spoke with Bloomberg, Amazon is reportedly looking to acquire Landmark Theatres, a 44-year-old movie theater chain, with 52 locations across the country. Bloomberg further reported that the owners are working with investment bank Stephens Inc. to close the ... read more
    Source: Adweek AdfreakPublished on 2018-08-16By Ann-Marie Alcántara