from the blog

December 12, 2018

How Two Dallas Agency Strategists Embarked on a Quest to Find and Sell the Best Denim on Earth

from the blog May 20, 2014 2014 EIMA Winners On May 8th, we proudly announced the winners of the DFWIMA 14th annual Excellence in Interactive Marketing Awards (EIMA) Show that took place at the Fashion Institute Gallery in Dallas. The top honor (Best in Show) of the evening went to Dallas agency Wright IMC for... Read more »

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October 31, 2017

iProspect Named a Leader by Forrester Research

Forrester Research, Inc., an independent research firm, has ranked iProspect as a Leader in The Forrester Wave ™: Search Marketing Agencies, Q4 2017

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Industry News

  • Pinterest Files for IPO, Will Be Listed on NYSE as ‘PINS’
    Pinterest filed for an initial public offering Friday afternoon, joining the fray of major tech IPOs in 2019 and offering a window into its finances for the first time. The 9-year-old platform, on which users "pin" and organize images as they surf the web, shop and browse other users' digital ... read more
    Source: Adweek AdfreakPublished on 2019-03-22By Kelsey Sutton
  • On World Water Day, Bacardi Asks Unicode to Drop All Plastic Straws From Emojis
    The final resting place for most plastic straws is the ocean, where they can be deadly to turtles, sea birds and fish. That's why some major brands, including Starbucks, have been considering doing away with plastic straws. Now there's a brand that's looking to cut plastic straws from an unexpected ... read more
    Source: Adweek AdfreakPublished on 2019-03-22By Amy Corr
  • The Digital Duopoly Still Reigns the Ad World, According to a New Report
    Presidential candidates have been proclaiming to break them up, and self-inflicted security crises abound, but still, Facebook and Google continue to rake in the lion's share of digital ad spend, according to a new a eMarketer report released yesterday. Both Facebook and Google weathered a less-than-flattering news cycle to emerge ... read more
    Source: Adweek AdfreakPublished on 2019-03-22By Shoshana Wodinsky