from the blog

December 12, 2018

How Two Dallas Agency Strategists Embarked on a Quest to Find and Sell the Best Denim on Earth

from the blog May 20, 2014 2014 EIMA Winners On May 8th, we proudly announced the winners of the DFWIMA 14th annual Excellence in Interactive Marketing Awards (EIMA) Show that took place at the Fashion Institute Gallery in Dallas. The top honor (Best in Show) of the evening went to Dallas agency Wright IMC for... Read more »

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October 31, 2017

iProspect Named a Leader by Forrester Research

Forrester Research, Inc., an independent research firm, has ranked iProspect as a Leader in The Forrester Wave ™: Search Marketing Agencies, Q4 2017

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Industry News

  • WPP Drops Final Complaint in Legal Battle Over U.S. Army’s Advertising Business
    The agency fight for the U.S. Army's advertising business is over after more than four years of RFIs, relaunches, internal investigations and legal disputes. Today, WPP's Possible officially withdrew its bid protest against the government from the U.S. Court of Federal Claims, meaning it will no longer contest the decision ... read more
    Source: Adweek AdfreakPublished on 2019-01-23By Patrick Coffee
  • Amazon Introduces Scout the Delivery Robot
    Residents of an undisclosed neighborhood in Snohomish County in Washington state have started receiving packages from Amazon's Scout, an autonomous six-wheeled delivery system the company says is "the size of a small cooler." While it doesn't appear customers can specifically request delivery via Scout, Amazon said it is an option ... read more
    Source: Adweek AdfreakPublished on 2019-01-23By Lisa Lacy
  • Natty Light Is Back in the Super Bowl With a Regional Spot Promoting Its College Debt Relief Program
    Nothing ruins a festive mood like thinking about student loan payments. AB InBev brand Natural Light has found a sizable portion of its audience with drinkers in their early 20s (with whom it is better known as "Natty Light"), largely due to its low price tag. So it made sense ... read more
    Source: Adweek AdfreakPublished on 2019-01-23By Erik Oster