from the blog

October 31, 2017

iProspect Named a Leader by Forrester Research

Forrester Research, Inc., an independent research firm, has ranked iProspect as a Leader in The Forrester Wave ™: Search Marketing Agencies, Q4 2017

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May 5, 2017

Chick-fil-A cows, Motel 6’s Tom Bodett lift Dallas’ Stan Richards to ad hall of fame

When the American Advertising Federation recently inducted Stan Richards into its hall of fame, it confirmed what we’ve known for decades: Dallas’ famous bespectacled ad agency icon is a singularly notable dude. Richards was honored in New York along with seven other legends of the advertising world, including Jerry Della Femina, who brought the world the singing Meow Mix cats. We all know Richards for another animal — the self-aware "Eat Mor Chikin” cows — and for leaving the light on at Motel 6.

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Industry News

  • L.L. Bean Created a Fully-Functional Outdoor Office, and Is Taking it On Tour Around the U.S.
    If you could work outside on a sunny day instead of being cooped up inside the office, you probably would. A new campaign from L.L. Bean is hoping to mitigate the indignities of modern professional life--and promote an outdoorsy lifestyle--by providing an open air office space in select cities this ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By Gabriel Beltrone
  • JBL Will Bring the Sounds of the NBA Draft to Instagram via DraftWav
    Instagram is a visual social network, but an audio company is looking to change that. JBL, the official sound partner of the National Basketball Association, will debut 60-second audio series DraftWav on its @jbl_cast Instagram account just in time for the 2018 NBA Draft Thursday night. DraftWav will feature projected ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By David Cohen
  • Creator of Chicago’s ‘Bean’ Sculpture Sues NRA for Using It in a Pro-Gun Ad
    Chicago's Cloud Gate, better known as The Bean, is as iconic an image of the city as they come. Since its installation in 2006, it has graced all manner of social (and other) media, with its backdrop of the Windy City's skyline. Now its creator, Anish Kapoor, is suing the ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By Alissa Fleck