from the blog


April 26, 2016

Most Smartphone Owners Use Location-Based Services

from the blog May 20, 2014 2014 EIMA Winners On May 8th, we proudly announced the winners of the DFWIMA 14th annual Excellence in Interactive Marketing Awards (EIMA) Show that took place at the Fashion Institute Gallery in Dallas. The top honor (Best in Show) of the evening went to Dallas agency Wright IMC for... Read more »

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March 30, 2016

In Today’s Digital World, the Sales Funnel Is Dead

from the blog May 20, 2014 2014 EIMA Winners On May 8th, we proudly announced the winners of the DFWIMA 14th annual Excellence in Interactive Marketing Awards (EIMA) Show that took place at the Fashion Institute Gallery in Dallas. The top honor (Best in Show) of the evening went to Dallas agency Wright IMC for... Read more »

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Industry News


  • Toyota Sponsors Tumblr and Yahoo’s Livestream of This Weekend’s Stagecoach Music Festival
    It's only late April, but it's already looking like it may be the summer of livestreamed concerts. Just one week after T-Mobile sponsored YouTube's livestream of Coachella, Toyota is testing out a similar feature on Yahoo and Tumblr this weekend at the country music festival Stagecoach—Coachella's sister event that's… ... read more
    Source: Adweek TechnologyPublished on 2016-04-29
  • DDB Turned Lonely Island’s ‘I Just Had Sex’ Into a Song About Endangered Species
    Yeah, they hit that. Want to hear the deets? Some swaggering cartoon pandas sing a slightly more animalistic version of Lonely Island's viral blockbuster "I Just Had Sex" in a new campaign about endangered wildlife. Those bears aren't looking for back slaps just because they got lucky, though.… ... read more
    Source: Adweek AdfreakPublished on 2016-04-29By T.L. Stanley
  • Cider Brand Is Broadcasting a ‘Live GIF’ of a Guy Making the Same Movements for 24 Hours
    Livestreaming brand stunts are getting more and more popular—one of our recent favorites being the Waitrose campaign from the U.K. that showed live feeds from the grocery chain's farms. Here's a more gimmicky one from Portugal that tries to combine livestreaming with GIFs—or rather, a live-action imitation of GIFs.… ... read more
    Source: Adweek AdfreakPublished on 2016-04-29By Tim Nudd