April 1, 2015

EIMA Anounces Award Winners

On May 8th, we proudly announced the winners of the DFWIMA 14th annual Excellence in Interactive Marketing Awards (EIMA) Show that took place at the Fashion Institute Gallery in Dallas. The top honor (Best in Show) of the evening went to Dallas agency Wright IMC for…

October 24, 2014

Digital Advertising for the 2014 Holiday

From Broadstreetco.com by Charlie Ray This holiday will be the most connected shopping season ever, with more devices in the hands of shoppers hunting deals. One third of all shopping searches happen between 10:00 p.m. and 4:00 a.m., proving that we are always connected, always on and always shopping. Google conduced their annual Holiday Shopper… Read more »

September 9, 2014

Innovative Wearable Devices You Might have Missed

Unless you were hiding in your apocalypse-prepper bomb shelter checking the expiration dates on the MREs you stashed down there half a decade ago, you probably noticed that Apple debuted their new wearable device today – the Apple Watch. (Don’t you dare call it the iWatch!) While wearable devices are not exactly a new idea, it’s still a very new segment in the market designed to satiate our voracity for smart technology. In traditional Apple style, while they may not have been the first to market, they certainly set the bar way over the heads of just about every other wearable device manufacturer that rushed to exchange hardware for dollars.

August 25, 2014

iOS Proximity Apps – Can These Location-Enabled Networking Tools Boost Sales?

Have you ever left a conference only to find out later you missed a highly profitable networking opportunity? Or found yourself wandering aimlessly at a social media networking event wondering whether any of your ‘tweeps’ were in attendance? Thanks to the growing number of proximity-based apps, you can now discover exactly who is in your vicinity so you can introduce yourself and your company. Check out the following five must-have iOS proximity apps for networking. You just might find a business-building tool that will increase your company’s profitability.

August 7, 2014

8 Creative Ways to Use Google Hangouts for Your Business

While so many businesses are scrambling to produce videos for social media, many are missing out on an incredible way to connect with their customers. Google Hangouts have been used for webinars and personal connections, but they have the potential to do so much more for your company. These eight creative ways to use Google Hangouts for your business will show you how easy it is to stand out from the crowd.