Paid Social Planner/Buyer

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Stripes Agency Published: April 4, 2018
Dallas, United States
Job Type



Meet Stripes (, a small but spirited Dallas-based social advertising agency with a big emphasis on bringing together art and science. We’re a discipline-oriented agency, not an AOR. We focus on what we do (content + ads for social), and try every day to do it better than anyone else.

Most social agencies are full of hype and swagger — with no substance. They talk big without being able to prove they’ve done anything — at all. We want to change that.


  • Full-time: You’ll be really busy from 9-5:30ish, but it’s not very common that you’ll work outside of those hours. Your agency friends will be jellies.
  • Compensation: Tell us what you need to be happy. We’ll tell you if we can afford it. We like to do this up-front so we don’t waste anyone’s time.
  • Existing position: This position already maintains a portfolio of accounts that have been with the agency for a considerable period of time.

You’re most likely a good fit if:

  • You have two or more years of experience planning and/or buying for digital campaigns. Social experience is a plus, but not a requirement.
  • You’re a tinkerer who’s always looking for opportunities to improve performance and to make projects more efficient.
  • You spend an uncomfortable amount of time with data/numbers. It’s like smooth jazz to your ears. Or like a drug habit. Either one.
  • You’re versatile. Like LeBron.
  • Organization, prioritization, and attention to detail are strengths. And you can hit deadlines. Like an adult.
  • You’re a learner and innovator wanting to push boundaries, solve problems, and try new things.
  • Your first instinct when confronting a new problem that you don’t know the answer to is to type it into a search engine. Shrugging won’t cut it.
  • You can communicate with people. Unlike most agencies, our buying role is client facing.
  • You have a positive, curious, playful disposition. No haters. We hate haters. So much hate for the haters.

Some of the key responsibilities:

  • Campaign setup and monitoring for paid advertising on Facebook, Twitter, LinkedIn, and Google AdWords (for YouTube buys)
  • Develop weekly and monthly client reports
  • Articulate campaign analysis and recommendations to both internal teams and clients
  • Invest time into research on industry standards and trends
  • Bring new ideas to the table on how we might be able to improve client performance
  • Recommend and execute research studies to help improve client performance and to help establish Stripes as a thought-leader in social advertising
  • Perform other duties as assigned

Your performance here will be measured by:

  • Your ability to meet or exceed client performance KPIs (you help establish the KPIs on new accounts)
  • Your ability to communicate analysis and recommendations to clients
  • The number of research studies you produce for clients/Stripes

Perks & Benefits:

  • Health/dental insurance
  • Cupcakes, lunch, balloons (sometimes), and a standing ovation for your birthday. Sounds lame. Definitely not lame.
  • Lots of free alcohol, in many forms.
  • Monthly-ish team events that are lame only about 50% of the time
  • Hugs (Not a freakish amount, but we hug, yah. Whatever.)
  • Dec 24 – Jan 2 off (not part of PTO)

Next steps:

Email your resume or LinkedIn to