from the blog

October 31, 2017

iProspect Named a Leader by Forrester Research

Forrester Research, Inc., an independent research firm, has ranked iProspect as a Leader in The Forrester Wave ™: Search Marketing Agencies, Q4 2017

Read more

May 5, 2017

Chick-fil-A cows, Motel 6’s Tom Bodett lift Dallas’ Stan Richards to ad hall of fame

When the American Advertising Federation recently inducted Stan Richards into its hall of fame, it confirmed what we’ve known for decades: Dallas’ famous bespectacled ad agency icon is a singularly notable dude. Richards was honored in New York along with seven other legends of the advertising world, including Jerry Della Femina, who brought the world the singing Meow Mix cats. We all know Richards for another animal — the self-aware "Eat Mor Chikin” cows — and for leaving the light on at Motel 6.

Read more

Industry News

  • These Ad Execs Use Cannes to Solve Some of Their Most Pressing Creative Challenges
    CANNES, France--From combating toxic masculinity with a body spray, to a powerful and moving Powerade campaign, to a celebrity-packed PSA about plastic straws, our 2018 Creative 100 honorees are pushing boundaries with dynamic storytelling. We caught up with three of our honorees, Laura Visco, Max Stinson and Nicole Michels McDonagh, ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By Adweek Staff
  • 3 Campaigns That Set the Highest Bar for Craft at This Year’s Cannes Lions
    CANNES, France--Three craft-centric Grand Prix awards were handed out this evening at the Cannes Lions festival reflecting excellence in digital, film and overall industry work. The latter category, the Industry Craft Lion, is in its first year and reflects overall excellence and included not only the usual advertising industry suspects ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By Doug Zanger
  • Instagram Announces a New Video App to Directly Compete With YouTube and Snapchat
    Nothing says more about the release of a new app from a social media giant than technical difficulties or an early released blog post, spoiling the news. That's exactly what happened with the release of IGTV, a new standalone video app from Instagram, announced at a special event today. The ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By Ann-Marie Alcántara