from the blog

October 31, 2017

iProspect Named a Leader by Forrester Research

Forrester Research, Inc., an independent research firm, has ranked iProspect as a Leader in The Forrester Wave ™: Search Marketing Agencies, Q4 2017

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May 5, 2017

Chick-fil-A cows, Motel 6’s Tom Bodett lift Dallas’ Stan Richards to ad hall of fame

When the American Advertising Federation recently inducted Stan Richards into its hall of fame, it confirmed what we’ve known for decades: Dallas’ famous bespectacled ad agency icon is a singularly notable dude. Richards was honored in New York along with seven other legends of the advertising world, including Jerry Della Femina, who brought the world the singing Meow Mix cats. We all know Richards for another animal — the self-aware "Eat Mor Chikin” cows — and for leaving the light on at Motel 6.

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Industry News

  • How These 4 Cannes-Winning Ideas Can Inspire New Creative Direction in Healthcare
    Cannes Lions Health is the showcase of impactful creativity. It's where ideas from pharmaceutical innovators and healthcare marketers are debated, judged and challenged to uncover the ones most likely to fuel change and lead to life-changing outcomes. This year's show has over 1,800 entries, hundreds of short-listers and two days ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By Leigh Householder
  • Apple Wins 2 Grand Prix at Cannes for Its Mind-Blowing HomePod Ad and In-Store Experience
    CANNES, France--It's been a good day for Apple, which today claimed top honors in two categories at the Cannes Lions: first in Music and then in Brand Experience & Activation. "Welcome Home," the visually stunning Apple HomePod spot directed by Spike Jonze, starring FKA twigs and created by TBWAMedia Arts ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By David Griner
  • Havas New York Beats Out 21 Agencies to Pick Up ADP Account
    Havas New York has been named "fully integrated Village" agency of record for ADP, the global provider of cloud-based human capital management, or HCM, solutions across HR, payroll, talent, time, tax and benefits administration. The appointment follows a competitive review that included 21 agencies. Tasked with driving a data-led disruption ... read more
    Source: Adweek AdfreakPublished on 2018-06-20By Lindsay Rittenhouse